With this pricing update, our goal is to bring more value and more capabilities to the merchants and brands we work with — at every tier.
The new structure reflects where merchants have been hitting limits and what’s needed to support the next stage of growth: more automation headroom in bitCRM, higher ticket capacity in bitChat, a mid-tier link page that connects to your CRM, and a clear path to a published mobile app without enterprise pricing.
From 1 July 2026, all products move to four tiers: Free, Starter, Growth, and Pro Bundle.
What’s changing on 1 July
| What | Change |
|---|---|
| bitCRM Growth price | $29/mo → $39/mo (5× automation runs, 2× broadcast) |
| bitChat tickets at Starter | 1,000 → 1,500/mo (+50%) |
| bitChat tickets at Growth | 3,000 → 5,000/mo (+67%) |
| bitChat API access | Enterprise only → Included at Growth ($99/mo) |
| bitLink Growth tier | New tier — $19/mo |
| bitApp Starter tier | New tier — $39/mo (entry point for publishing) |
| bitLink Starter price | $4.95/mo → $6/mo |
| Pro Bundle | All 5 products, $299/mo |
Existing paid customers: Your current price and current feature set are grandfathered — they stay as-is. If you want to move to the new tier and access new capabilities, contact the team.
More tickets and API access where it belongs — bitChat
Prices hold on bitChat. Ticket limits increase at Starter and Growth, and API access opens up.
| Tier | Price | Tickets/mo | API access | Custom AI labels |
|---|---|---|---|---|
| Free | $0 | 100 | — | 5 |
| Starter | $39/mo | 1,500 | — | 20 |
| Growth | $99/mo | 5,000 | ✓ Included | 50 |
| Pro Bundle | $299/mo | Unlimited | ✓ | Unlimited |
API access at Growth is the structural unlock. Routing webhooks, pulling conversation data into your own tools, building custom integrations — that was previously an Enterprise-contract conversation. From 1 July it’s included at $99/mo.
Custom AI labels also increase significantly at every tier — from 6 to 20 at Starter, 12 to 50 at Growth — giving your agent more ways to tag and route conversations without hitting a ceiling.
Double the capacity — bitCRM Growth at $39/mo
bitCRM Growth moves from $29 to $39/mo. The new tier doubles automation run capacity and broadcast volume, and opens up more headroom for active automations.
| Tier | Price | Automation runs/mo | Active automations | Broadcast/mo |
|---|---|---|---|---|
| Free | $0 | 100 | 3 | Receive only |
| Starter | $9/mo | 2,000 | 10 | 20,000 |
| Growth | $39/mo | 20,000 | Unlimited | 200,000 |
| Pro Bundle | $299/mo | 100,000 | Unlimited | 1,000,000 |
At Growth, automation runs go from 4,000 to 20,000/mo (5×) and broadcast goes from 100,000 to 200,000/mo (2×). For brands running abandoned-cart recovery, post-purchase sequences, and re-engagement flows in parallel, the 4,000/mo ceiling was where capacity ran out before the business grew into it.
Two capabilities also move down-tier from 1 July:
- Custom automations open to Free — previously Basic tier+. Build and test your full flow architecture without a paid plan.
- Hide watermark footer moves to Starter ($9/mo) — previously Standard ($29/mo).
If you’re currently on bitCRM at $29/mo: You stay at $29/mo with your current feature set, grandfathered indefinitely. To access the new Growth capabilities, contact the team and we’ll walk you through the options.
A new tier for brands that have outgrown a basic link — $19/mo
bitLink moves from three tiers to four. The new Growth tier sits between Starter and the Pro Bundle.
| Tier | Price | What’s included |
|---|---|---|
| Free | $0 | Unlimited links, Shopify catalog sync, shoppable page |
| Starter | $6/mo | + Custom domain, UTM tracking, Meta/Google ad pixels |
| Growth | $19/mo | + Multi-page layouts, A/B testing, advanced analytics, scheduled changes, click-to-bitCRM-segment |
| Pro Bundle | $299/mo | Full platform bundle |
The click-to-bitCRM-segment connection at Growth closes the loop: a click on your bitLink page fires a segment tag in bitCRM and triggers a WhatsApp follow-up automatically. That path — link click → segment → message — is now available outside the Pro Bundle.
Note: bitLink Starter moves from $4.95 to $6/mo. Existing $4.95 subscribers are grandfathered.
Your own mobile app, starting at $39/mo
bitApp restructures from three to four tiers. Free becomes a build-and-preview tier — design and test your app without a paid plan. Publishing to iOS and Android requires the new Starter tier.
| Tier | Price | What’s included |
|---|---|---|
| Free | $0 | App builder and preview (no publishing) |
| Starter | $39/mo | Published iOS + Android app, standard push notifications |
| Growth | $99/mo | + Custom branding, advanced push, event tracking, bitCRM integration |
| Pro Bundle | $299/mo | + Loyalty surface, full platform |
If you have an existing free account with a published app, the team will contact you separately — you won’t be cut off on 1 July without notice.
Pro Bundle: the full platform at one price
The Pro Bundle at $299/mo includes the top tier of every bitbybit product:
- bitChat Pro Bundle — unlimited conversation tickets, full API access, unlimited custom AI labels
- bitCRM Pro Bundle — 100,000 automation runs/mo, 1,000,000 broadcasts/mo
- bitApp Pro Bundle — published app with loyalty surface and full bitCRM event integration
- bitLink Pro Bundle — multi-page, A/B, advanced analytics, click-to-segment
- AI Studio — agent configuration, skill library, escalation paths, knowledge management
The math for running four products separately at Growth: bitChat $99 + bitCRM $39 + bitApp $99 + bitLink $19 = $256/mo, without AI Studio and at Growth limits. Pro Bundle adds AI Studio and Pro-tier capacity on everything for $43 more.
For Indonesian merchants: $299/mo ≈ Rp 5 juta — under what most Jakarta businesses pay for one additional team member.
What changes on 1 July, and what you need to do
On an existing paid plan: Your plan name updates to the new tier label. Your current price and your current features stay exactly as they are — grandfathered, with no action required. If you want to move to the new tier and access the new capabilities, contact the team and we’ll set it up.
On a free plan: Free access continues on all products. Note that bitApp publishing moves to Starter+ from 1 July — if you have a published free app, the team will reach out to you before that date.
Ready to upgrade or evaluate the Pro Bundle: Talk to the team directly before 1 July — new pricing takes effect on that date:
- Shopify operators: Shopify App Store or see the full comparison at /pricing
- Merchant Indonesia: WhatsApp langsung ke tim kami — +62 877 5529 9328 — SLA di bawah 5 menit jam kerja.