Turn one-time buyers into
repeat customers.
Give Shopify customers a reason to return: use purchase history and loyalty activity to plan relevant follow-ups, then help them in the same conversation when they reply.
4.5- Lifecycle & win-back automations
- Repurchase nudges via Power Message
- Segments built from the customer record
- Points & rewards with bitLoyalty (Beta)
Connect the next reward to the next conversation.
An example for a supported Shopify setup, not a customer case study or guaranteed outcome. Configure each step for your program, channel permissions, and available triggers.
The customer balance records points earned on an eligible purchase.
Use an eligible audience or supported event. Send only with the required messaging permission and template.
Look up the recognized customer’s current balance and available rewards. Let them choose whether to redeem.
A generated voucher still needs to satisfy purchase conditions. The customer reviews the discount and completes payment at checkout.
A Power Message bubble fires off the customer record when a reorder window opens — copy and timing shaped in bitCRM, the buyer pulled back into the thread with one tap.
Three things drive the
retention loop.
Use configured automations for supported events, campaign audiences for planned outreach, and the customer record to make the next reply useful.
Configure bitCRM automations around supported events. Eligible Shopify loyalty integrations offer triggers for points and vouchers. Test timing, conditions, and the reply route before launch.
Power Message places a proactive WhatsApp bubble on your store keyed to a goal — cart recovery, back-in-stock, price drop, recommendations. Copy is written manually or by AI, with quick-reply buttons that pull the buyer back into the thread.
Build segments from AND/OR/NOT conditions on tags, purchases, and AI ticket tags — then target win-back sends with a live recipient count. bitLoyalty (Beta) adds points and rewards, with availability based on your enabled program and connected setup.
Give returning customers
a relevant next step.
Choose a supported event or a planned audience, then connect the follow-up to the customer’s purchase and loyalty context.
- Same offer to everyone, every Tuesday
- Support history lives in a separate inbox
- Loyalty reduced to points nobody checks
- Post-purchase silence until the next promo
- Re-buying the ad click to bring buyers back
- Configured flows use supported Shopify and chat events
- Support, commerce, and CRM on one customer record
- Relevant invitations reach eligible WhatsApp audiences
- Repurchase nudges via Power Message — cart recovery, back-in-stock
- Segments from the record target each win-back send
Retention runs on the whole
relationship.
Retention only works when the loop in front of it is connected. One customer record links marketing, sales, commerce, and support — so retention triggers off the full relationship, not a thin post-purchase email list.
Common questions about
loyalty & retention.
Turn one-time buyers into
repeat customers.
Retention that runs on event-fired flows — lifecycle and win-back automations, repurchase nudges via Power Message, and segments built from the customer record. Explore bitLoyalty (Beta) for points and rewards in supported setups.
4.5